Partners who already operate with, or are willing to develop, the appropriate sales, billing, and support infrastructure may choose the direct model. In the direct-bill model, partners purchase Microsoft products and subscriptions directly from Microsoft and sell them directly to their customers through their in-house sales staff. A relationship with an official Microsoft indirect provider in the CSP program.The ability to sign legal agreements on behalf of your organization.An active membership in the Microsoft Cloud Partner Program and PartnerID for the location you want to sell in.With the indirect model, you can purchase from an indirect provider who can collaborate with you for customer support and billing. By joining as an indirect reseller, you can accelerate your go-to-market with minimized operational complexity.Īs an indirect reseller, you can work with indirect providers who can provide the tools and resources to help you manage your customer relationship. Microsoft has built a global network of qualified indirect providers who help partners grow their cloud business successfully in the Cloud Solution Provider program. Microsoft helps all partners participating in the CSP program find the best model for their business to grow. There are two models in the CSP program: the indirect model and the direct-bill model. Provide managed services: You'll be well positioned to meet customer demand for managed services.Add value: You'll be able to offer customers industry-specific solutions bundled with Microsoft products.Increased profits: Offering increased support and billing services, whether on your own or through an indirect provider, opens up new revenue streams.Deeper customer engagements: Meeting regularly with your customers means you'll develop a better understanding of their business and needs.The CSP program helps you to be more involved in your customers' businesses, beyond reselling licenses, and can include the following benefits: This article gives an overview of the Cloud Solution Provider (CSP) program and explains the different operational models and their requirements, as well as other details about selling through this program. Appropriate roles: All partners interested in Partner Center
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